About Us

We are SoftGamings and we know everything about building and growing successful
online casino businesses.

In 2007 we started as a small reseller and grew into a large and successful business with
250+ full-time employees and a wide range of services for the igaming market.

We develop feature-rich turnkey platforms, white label platforms, self-service solutions and bitcoin
casino solutions
. Our platform has an advanced loyalty system, together with gamification and
tournaments features and unlimited customisation options for your choice.

We provide the best gaming providers, including Evolution Gaming, BetSoft, QuickSpin, Microgaming,
BetConstruct, NetEnt and much more via a single integration. You don’t have to spend much time going through
lengthy legal discussions to integrate gaming software into your casino – we provide you with the necessary
games the next day.

Our platform is able to handle millions of transactions per day without glitches and slow-downs. Our
uptime metrics are one of the best in the industry and our support is working 24×7 to solve any issues you
might encounter. We provide many things as a standard package, like a standard game catalogue with
high-quality thumbnails, country restrictions, customizable limits, seamless wallet integration and more. We
issue updates to our platform weekly, so you can be sure that you have all the latest features and upgrades
that you get as a part of your integration, with no hidden fees.

Apart from that, you can get all other services related to building your own online gambling
business, like gaming licensing, banking, company incorporation and hosting.

Finally, you can get step-by-step recommendations on how to grow your casino into a profitable
business, thanks to our Customer Success Department and strong promotion & SEO team.

In one word, we have all you need to start and run your successful online casino business, and to join our
family of 150+ satisfied clients worldwide.

Our team

Artyom Ustinov
Head of White Label & Turnkey Solutions

Artyom has 10+ years of experience in complex B2B and B2C sales, business development,
and management consulting in iGaming, IT, banking, and financial industries.

Artyom is an extremely direct, open-minded, and target-oriented white-label and turnkey
solutions team leader who is always ready to take on the most challenging ideas and
projects. As a quick thinker and efficient problem solver in a fast-paced environment,
he has proven his passion and dedication to innovative iGaming projects and

Together with the Key Account Management Team, he has helped over 100 start-ups and
experienced gaming companies turn their dreams into reality and launch their most
ambitious gaming projects. SoftGamings’ clients are happy that Artyom and his team have
helped them overcome obstacles and meet milestones, skyrocketing their businesses and
achieving their best performance.

Sergey Shibkih
Deputy Head of White Label & Turnkey Solutions

Sergey has over 10 years of experience in sales, five of which are in the IT field.
Having gained working experience in the gambling industry with SoftGamings, Sergey
specialises in CIS and European markets. He focuses on the specifics of work, is
experienced in maintaining easy communication with the client, can identify clients’
needs quickly, and is able to find the most suitable solution for the client.

Carlos de Melo
LatAm Key Account Manager

Carlos has an HR Management degree and more than 15 years of experience in financial
markets and casino and sportsbook industries. He is currently a Key Account Manager at
SoftGamings. Carlos specialises in the LATAM market and all Spanish / Portuguese –
speaking countries around the globe. He speaks Spanish and Portuguese fluently and is
currently learning French.

Carlos posee un título de gestión de recursos humanos y tiene más de 15 años de
experiencia en Mercados Financieros, Casino y Sportsbook de renombre, y actualmente es
Gerente de Cuentas Clave en SoftGamings. Carlos se especializa en el mercado LATAM y en
todos los países de habla hispana / portuguesa en todo el mundo. Habla con fluidez:
español, portugués y aprender francés en este moment.

Carlos é formado em gestão de RH e tem mais de 15 anos de experiência em mercados
financeiros, renomado cassino e apostas esportivas e atualmente é gerente de
contas-chave da SoftGamings. Carlos é especialista no mercado da América Latina e em
todos os países de língua espanhola / portuguesa em todo o mundo. Falando fluentemente –
espanhol, português e aprendendo francês no momento.

Şira Dila Tuncer
Key Account Manager

Shira has an Architecture degree and Audiovisual Media Master’s degree. She has worked in
retail store design and managed operations in over 33 countries, with the responsibility
of customer relations for more than 80 store design projects for global clothing brands.
She has 4+ years in client communication experience and 2+ years of sales experience.
Shira has excellent client relations, a good sense of responsibility, and a professional
yet easy and interactive communication style. She also specialises in the Turkish

Şira, Mimarlık ve tasarım Fakültesi mezunudur ve Görsel Medya ve Ses üzerine yüksek
lisans bitirmiştir. Türk Mağazacılık endüstrisindeki dev markalarla 33 farklı ülkede 80
farklı mağaza tasarım projesinde projelendirme ve müşteri ilişkileri yönetimi geçmişi
vardır.4 yıldan fazla müşteri ilişkileri, 2 yıldan fazla da satış tecrübesi
bulunmaktadır. Mükemmel müşteri ilişkileri, sorumluluk duygusu ve aynı zamanda kolay,
etkileşimli bir iletişim için kendisine güvenebilirsiniz. Şira aynı zamanda Türk marketi
üzerine uzmanlaşmıştır.

Danila Georgijs Dzehs
Key Account Manager

Danila has a background in sales and project management in another field. He has a
Business Administration degree. Lack of past working experience specifically in the
gambling industry is offset by great enthusiasm for work and attention to customers’
needs. He specialises in European markets, CIS, and Africa.

Arturs Zagurilo
Key Account Manager

A multi-tasking employee with 4+ years of experience in sales and iGaming industry. Artur
has strong meeting, planning and facilitation skills, he has an ability to communicate
with the client effectively and build relationships of trust. As a Key Account Manager
at SoftGamings, he can provide assistance in the launch of an online casino targeting
any location.

Sergey Pshenichnykh
Key Account Manager

With a Management and Economics degree and 10 years of international business development
experience in different areas of IT, Sergey guides his clients to success in the
gaming industry with relish and responsibility. Having a background in completely
different IT markets, such as telecommunications, software development, enterprise
scaled hardware, data centre, and cryptocurrency businesses, Sergey’s result-oriented
way of thinking allows him to achieve better results with his clients. Since he joined
the gambling industry in 2020, Sergey already left his footprint with noticeable
achievements in South American, European, and Asian iGaming markets.


We use every opportunity to showcase our products and recent developments in the casino
technology we implement. We haven’t missed any notable B2B and B2C events and expos where our potential
clients and operators could see various casino solutions we offer.It all starts with turnkey and white-label
casino solutions — a sportsbook option based on Betradar’s solution and our unified API integration process
through which you can integrate more than 100 providers and 10,000 different games into your casino.

In the iGaming business, 2020 was marked by ICE London Expo at ExCel exhibition centre where SoftGamings was
on display as one of the top casino solution providers that come from 150 different countries. Therefore,
clients could see firsthand what we have to offer.

Moreover, potential clients could also see our product in one of Europe’s biggest iGaming conferences, the
2019 SiGMA conference in Malta. Apart from a detailed presentation of the product, clients could also enjoy
some of our unique lotteries and prize contests with a number of lucrative rewards.

Our presence in G2E Asia gaming trade show that deals with ASEAN gaming markets, financial technology and
investment, cybercrime and security, and gaming and integrated resorts was marked by our Robot Show led by
the evil Megatron and his hunt for SoftGamings’ robots.

Attending conferences and expos, such as Russian Gaming Week in Moscow, Casino Beats Summit in London, and
many others, is crucial for our business and a perfect opportunity to show our potential clients how our
sportsbook, turnkey, white-label, and other solutions can provide a competitive edge all casino operators


Our continuous effort and dedication to excellence have been recognised by our peers and
relevant gaming exhibitions and companies — leaders in the iGaming business.We are proud to have been
shortlisted for two prestigious awards — 2019 White Label Supplier of the Year and the Best Multi-Channel
Supplier, awarded by SBC Awards, one of the industry’s leading exhibitions and conferences. Also, we have
been nominated for the White Label Partner of the year award by the esteemed EGR B2B Awards 2019 and 2020.

The appraisal from our European peers extends to other continents as well, which is demonstrated by our
nomination in the Best B2B Digital Product Solution category by 2019 G2E Asia Awards.

One of our proudest moments was being at the receiving end of the Best Platform of the Year award issued by
Betting Awards at the 2019 Russian Gaming Week conference in Moscow, known as one of the most significant
events on Russian soil.

The year 2019 was particularly fruitful for SoftGamings, which can be seen in winning another award for the
Best Online Casino Provider of the Year at BSG Awards 2019.

It is worth noting that besides winning the BSG Award, we were shortlisted and came close to winning awards
in Rising Star in Baltic Sports Betting Technology, Sports Betting Innovation in the Baltics, Best Sports
Betting Provider in the Baltics, Online Casino Innovator in the Baltics, and Rising Star in Baltic Online
Casino Technology categories.

Shortlisted in two categories — White Label Supplier of the Year and the Best
Multi-Channel Supplier

Nominated in the Best B2B Digital Product Solution category

Best Online Casino Provider

Shortlisted in the “White Label Partner” category

Best Platform of the Year

Press Coverage

Due to our continual effort to improve the existing casino technology and offer new solutions to operators, many famous gambling portals and news sites present our services and solutions. You can also find numerous interviews given by our managers that can give you an insight into how SoftGamings operates and what you can expect from our software solutions.
  1. “Online casino platform, games & services”. totallygaming.com.
  2. “Svetlana Gasel SoftGamings Choice Matters”. sbcnews.co.uk.
  3. “SoftGamings Top-notch online casino platform”. igamingbusiness.com.
  4. “Softgamings is a leader in the development of gaming platforms”. sbcnews.co.uk.
  5. “SoftGamings and Pinnacle join forces”. calvinayre.com.
  6. “New deal agreed between SoftGamings and EGT Interactive”. econotimes.com.
  7. “SoftGamings and Betradar Become Certified Partners”. europeangaming.eu.
  8. “SoftGamings partners with Kiron”. intergameonline.com.
  9. Snook, Dan. “SoftGamings and SA Gaming announce partnership”. calvinayre.co.
  10. “SoftGamings becomes new Spinmatic distribution channel”.igamingbusiness.com.

Fundamentals of Our Business

Our core values stem from our constant desire to produce only the best casino solutions
in cooperation with our partners and clients.

  • We offer more than just software – Our casino software solutions wouldn’t be possible without
    the dedication and expertise of our highly specialised teams that deal with the security of our
    servers and games, handle every casino game and their integration, and support sportsbook solutions.
    All of our services and products are modelled according to specific demands from clients and tweaked
    to meet the requirements of regional gambling jurisdictions you wish to operate in. Remember, we are
    here every step of the way.
  • We constantly improve our content – Our sportsbook and casino solutions are carefully
    analysed and improved to keep up with the latest developments in the iGaming industry. We will
    continuously seek new software providers to enhance our gaming content and add more market value to
    it. We will add new payment methods and find more ways to improve your position on the market.
  • We are in it for the long run – We are in this together. We share everything with our
    clients, both the good and the bad. Especially revenue-wise. We will patiently support and build
    your casino or sportsbook business, and as your margins and revenue grow, so will ours. We will
    always be there to adapt and improve the products and services to get the most out of the situation
    in the market.
  • Flexibility is our middle name – Our software is highly modular, meaning it allows you to
    take either the entire solution we offer or bits and pieces of it. You can use our front-end casino
    and sportsbook solutions and combine them with your back end. We are flexible and agile, and so are
    our solutions.

Our Payment Partners


Ecommpay is a direct card acquirer and payment service provider that
allows e-Commerce clients across the world to accept payments and issue payouts by combining
more than 100 payment methods, acquiring capabilities, and technological innovations into a
single solution that can be easily added to any platform.

Apco Pay

Apco Pay
Apco Pay is a global payment gateway that enables gaming, retail, travel,
social gaming, and many other industries to accept online payments. They are PCI Level 1
certified and have more than 200 payment alternatives available within a single unified system.

Card Pay

Card Pay
Card Pay combines more than 300 different payment methods into a single
API. It is an all-in-one payment solution that uses data-driven strategy and state-of-the-art
technology to enable clients across the world to make electronic payments.


Exactly is an international payment system that offers more than 150
payment methods on its platform and comes with a user-friendly interface, flexible settings, and
an integrated anti-fraud system. It is available in more than 10 languages.


Visa is one of the most widespread payment methods that’s available in
more than 200 countries. The company facilitates electronic fund transfers across the world
through the use of credit, debit, and gift cards.


Mastercard is a multinational financial services corporation that has
more than half a century worth of experience. It allows consumers, merchants, businesses, and
many others to make electronic payments across the world.

Union Pay

Union Pay
Union Pay , also known as Union Pay International or China Union Pay, is
a Chinese financial service corporation that provides bank card services, as well as a major
card scheme in mainland China. It is accepted in 177 countries and regions across the world.


Skrill is one of the most popular e-wallet services in the world. The
company is an e-commerce business that allows users to make low-cost and highly secure
international digital money transfers and payments.


Neteller founded in 1999, is one of the most reputable e-money transfer
services that allows users to easily and securely transfer money to and from merchants to either
their Net+ cards or bank accounts.


With a decade and a half of expertise, ecoPayz is a staple among payment
solution providers. The company offers instant, safe, and convenient payment services to both
businesses and customers across the world.


Neosurf is a widely accepted payment solution that allows users to make
payments via cash vouchers that can be bought in various locations around the world. It allows
users to make online payments without having to register or provide an ID.


Paysafecard is a prepaid online payment solution based on vouchers that
have 16-digit PIN codes. These vouchers are independent of credit cards, bank accounts, or any
other personal information. Users can buy them in stores and use them to make online payments.

Boleto Bancário

Boleto Bancário
Boleto Bancário is a safe, convenient and proven payment method payment,
popular in Brazil and regulated by FEBRABAN.


Inpay was founded in 2008 and is a privately owned Danish FinTech company
that specialises in the provision of white label and cross-border payment services. It operates
in more than 60 countries.


Qiwi is a leading payment service provider in Russia and the CIS. The
company provides payments across physical, online, and mobile channels and operates mainly in
Russia, Ukraine, Moldova, Romania, Belarus, and Kazakhstan.


Yandex.Money is a multinational corporation and one of the largest
electronic payment services in Russia. The service is a joint venture of the largest bank in
Russia, Sberbank, and Russian’s leading search engine, Yandex.

Jeton Wallet

Jeton Wallet
Jeton Wallet is a payment service solution that allows its users to make
online deposits and withdraw funds by using country-specific payment options, thus enabling
merchants to provide a seamless checkout experience.


AstroPay is a secure easy-to-use prepaid online payment solution that
allows users to instantly deposit, withdraw, or transfer funds online by using cards they can
buy in their local currency.


Interac is a Canadian debit card system and one of Canada’s leading
payment brands that links financial institutions with other enterprises and allows its users to
seamlessly make electronic transactions.


Muchbetter is an online e-wallet that offers global
payment services. You can make easy, safe, and convenient deposits and withdrawals with this
mobile app. It focuses on online gaming brands, enabling players to confirm transactions from
their phones. This e-wallet also shortens the number of steps you need to take to make a
complete transaction. To download it, all you have to do is go to App Store or Google Play and
open an account by using your phone.


INOVAPAY is a rapidly growing payment company with a strong focus on
Latin America that aims to seamlessly transfer funds using the most effective local payment

Branding & Press Materials

You may download SoftGamings logo kit here