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Pragmatic Play Teams Up With the First Metaverse Casino in Latin America — Land Vegas

May 15, 2023 Artyom Ustinov
Pragmatic Play, the famous iGaming content supplier, has achieved another operational milestone after inking a deal with one of the largest online gambling operators in the Latin American market — Land Vegas.
Thanks to this partnership, the developer will open the doors of its top-notch content from three major verticals to LatAm audiences — slots, virtual sports, and live casino, and local players will be able to access it through Land Vegas’s modern gambling platform. This includes Pragmatic Play’s award-winning titles, like Sugar Rush™, Gates of Olympus™, and fresh releases, such as Gods of Giza™, the Red Queen™, Big Bass Hold and Spinner™, and many others. This agreement will enable Pragmatic Play to maintain its innovative status and strengthen its reputation, given the track record of high-volume commercial collaborations the developer made with LatAm operators.
Moreover, Pragmatic Play is the only brand to partner with Land Vegas, the first casino based in the Metaverse. Metaverse has been trying to attract casinos and suppliers for some time now, and Land Vegas' prominent local presence, coupled with Pragmatic Play's legendary iGaming content, is finally making this happen. According to Victor Arias, Pragmatic Play's vice president of LatAm operations, the company is incredibly proud to have signed this deal with Land Vegas. With their cutting-edge technology, they have always sought brands that share the same commitment to entertainment. Aries was confident this commercial deal with Land Vegas would be successful as they could take the existing entertainment options to new heights. Land Vegas’s founder and CEO, David Fica Jacque, also expressed his delight with this partnership. As they have witnessed Pragmatic Play was making steady progress in the LatAm market, there was no doubt the developer would continue producing high-quality slot and casino content for players across the region. Pragmatic Play has been expanding in LatAm for quite some time and has added numerous operators to its roster. They include MiCasino, Jacare.bet, SA Esportes, and the most recent deal with the Colombian brand, FullReto. The developer is now focused on enhancing its commercial reputation by improving, transforming, and enriching user experiences. It continues to create up to eight monthly slot games while simultaneously working on live casino, bingo, and virtual sports verticals. The audience will be able to see all changes and improvements in future games.

Additional information

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Artyom Ustinov

Artyom is Head of White Label & Turnkey Solutions and has been working in complex B2B/B2C sales, as well as business development and management consulting in iGaming for more than 18 years.

Together with the Key Account Management Team, he has helped over 100 start-ups and experienced gaming companies to launch their projects with SoftGamings.

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