Pragmatic Play Marks a Milestone With a bet365 Deal

May 30, 2022 Anna Lalina
One of the leading content providers, Pragmatic Play, has marked a crucial milestone in its operation by signing a deal with bet365. As you might know, bet365 is a global force when it comes to online gambling, having been in the industry since 2000.

Through this deal, bet365 users will get a chance to try out some of the hottest new titles from Pragmatic Play, including classic and well-known games. Some award-winning slots will also find their way to the bet365 portfolio, like Wolf Gold™ and Gates of Olympus™. Players can also count on the latest updates from the operator’s portfolio, such as Drill That Gold™ and Chicken Chase™.

What makes this deal special is that bet365 will participate in the insanely popular Drops and Win promotion that Pragmatic Play organises. Through this promotion, Pragmatic Play gives away around £1,000,000 every month to lucky players.


Thanks to this deal, Pragmatic Play will strengthen its position in the UK gambling market. Additionally, this partnership will help the operator grow its footprint in other countries.

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This deal comes after a few other notable ones made with 888casino and Superbet that will make sure the operator’s name thrives in Romania. We can surely expect more from Pragmatic Play in the upcoming months, just as we can count on their regular slot game releases.

The CEO of Pragmatic Play, Julian Jarvis, had plenty to add but, ultimately, praised the well-known and respected provider that is bet365. He added that Pragmatic Play, as one of the largest operators in Europe, has made an important step in the right direction by sealing this deal. He has also noted that this deal would help the operator grow, both independently and together with bet365, thanks to its multi-vertical offering.

Anna Lalina

Anna is the Head of Partnerships at SoftGamings, a leading iGaming developer in the world.

She is responsible for developing and executing strategic plans to maximise the software provider portfolio, solidifying the company’s reputation as a leading game solution provider.

Experienced Business Development Manager and Partnerships specialist with a demonstrated history of working in the IT industry. Skilled in Partnership Development and Innovations, Customer Acquisition, Sales, Business Development, SAP and Citrix.

She has a deep understanding of negotiations, business development, communication, and partner relations, and she always keeps her finger on the pulse of the latest industry innovations.

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