SoftGamings Strikes a Deal with TVBET to Expand Its Offer

Nov 19, 2020 Irina Sazonova
SoftGamings signed a content distribution agreement with TVBET, one of the leading live casino providers in the world. SG’s clients will now be able to offer games by TVBET on their sites using SoftGaming’s unified API system.

By signing the deal, TVBET will have an opportunity to offer its games to a broader range of online casinos and other gambling platforms. Casino users can now experience the innovative approach to live dealer gaming which made TVBET the rising star in the industry.

TVBET is an online casino content developer that focuses on creating unique live dealer games based on existing titles. It started as a land-based sportsbook operator in 2006 but switched to live dealer games in 2016, achieving massive success in just a couple of years.


The company employs professional English-speaking dealers who can provide an unforgettable experience to live casino fans.

Some of the most popular games by this developer are KenoBet, 21, BGBet, 5Bet, 7Bet, JokerBet, PokerBet, War of Elements, and WheelBet. These titles are inspired by popular games yet have distinctive features that make them stand out from the crowd.

Irina Sazonova, the Director of Partnerships at SoftGamings, shared her thoughts about the deal.

Irina Sazonova

Irina is the director of partnerships at SoftGamings, a leading iGaming developer in the world.

She is responsible for developing and executing strategic plans to maximise the software provider portfolio, solidifying the company’s reputation as a leading game solution provider.

With a strong professional and academic background in strategic partnerships, combined with experience working across international markets, Irina is an expert at establishing and maintaining successful long-term business relationships.

She has a deep understanding of negotiations, business development, communication, and partner relations, and she always keeps her finger on the pulse of the latest industry innovations.

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