SoftGamings Headed to SBC Summit Barcelona 2021

Sep 17, 2021 Irina Sazonova
SBC Summit Barcelona is one of the highest anticipated iGaming conferences and summits in 2021. SBC Events, the news, media and events company behind the meeting, is renowned in the sports betting industry thanks to its marquee events such as Betting on Sports and Casino Beats Malta. The brand is eager to extend its success story with a conference and exhibition where over 450 companies from the gambling industry, including operators, affiliates, and regulators, will meet to do some networking and business.
SoftGamings will be among those 100 suppliers demonstrating their innovative products and casino software solutions. Visitors can get a glimpse of what SoftGamings’ unified API game integration system and comprehensive casino solutions can do for their businesses at the F7 stand. What’s more, SoftGamings counts among the summit’s 100+ sponsors who threw their weight behind SBC Summit Barcelona 2021 and its agenda.

More than 250 gambling industry experts will present their views on the industry’s future and what we can expect in 2022 in terms of sports betting, online casino, affiliate marketing, payment solutions, and many more.


Luckily, Barcelona is a quarantine-free zone for all participants, including the UK, mainland Europe, and Malta, allowing participants to freely engage in three days worth of business networking and discussions.

Given the event’s magnitude, it comes as no surprise SoftGamings and its team are hyped about it. Here’s what Irina Sazonova, Director of Partnerships, had to say about the upcoming conference: “It feels like the entire industry is looking forward to SBC Summit Barcelona, and all of us at SoftGamings are sharing the feeling. The challenging times we have been going through as an industry lately demand a new take on the future of gambling, and we are proud to present our products as potential solutions. We invite all to join us at the F7 stand and schedule an appointment to see what we can do to help your business reach the set goals.”

Irina Sazonova

Irina is the director of partnerships at SoftGamings, a leading iGaming developer in the world.

She is responsible for developing and executing strategic plans to maximise the software provider portfolio, solidifying the company’s reputation as a leading game solution provider.

With a strong professional and academic background in strategic partnerships, combined with experience working across international markets, Irina is an expert at establishing and maintaining successful long-term business relationships.

She has a deep understanding of negotiations, business development, communication, and partner relations, and she always keeps her finger on the pulse of the latest industry innovations.

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