Pragmatic Play’s Casino Content Goes Live in Belgium and the Netherlands via Gaming1 Deal

Jan 24, 2024 Anna Kiselova
After deepening its partnership with Gaming1, Pragmatic Play has once again found itself in the spotlight. The leading provider of iGaming content will bring its best casino games to Belgium and the Netherlands through Gaming1’s Circus brand.
Players will be able to experience a variety of Pragmatic Play’s exciting game show titles on Circus.be and Circus.nl platforms.

Founded in 1992 in Liege, Circus established itself as the leader in land-based gambling before transitioning to the online realm in 2011 via the Circus.be platform. The brand quickly expanded internationally, opening online casinos all across Europe and Latin America. In 2018, the company rebranded into Gaming1 Group, and in 2021, it debuted in the North American market.


The partnership between the two brands will be mutually beneficial. Pragmatic Play’s games will be available to a broader audience, while Circus will deliver top-quality gaming content to its users.

Pragmatic Play’s chief operating officer, Irina Cornides, pointed out that Gaming1 is one of the largest operators in Belgium and the Netherlands, where Pragmatic Play’s innovative table games and unique game shows will be available along with the brand’s award-winning slot games. They are excited to continue working together and look forward to many more successful years.

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As Casino Director for Gaming1, Katalin Horvarth said, Pragmatic Play is one of the best product suppliers in the business. Thanks to this collaboration, everyone on the team is pleased to have a greater variety of quality games at their fingertips.

Pragmatic Play has recently rolled out its casino content to BetMGM and LeoVegas, making it available to the UK audience. Additionally, the brand added this vertical to its Flutter and Rank Group deals.

The developer is also known for its rapid global expansion, and some of the latest operators added to its ever-growing list of partners include Jogar.com.vc, Giro Win, GanaPlay, and Betmais.

Anna Kiselova

Anna is the Head of Partnerships at SoftGamings, a leading iGaming developer in the world.

She is responsible for developing and executing strategic plans to maximise the software provider portfolio, solidifying the company’s reputation as a leading game solution provider.

She has a deep understanding of negotiations, business development, communication, and partner relations, and she always keeps her finger on the pulse of the latest industry innovations.

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