Pragmatic Play Extends Its Reach in Brazil With Bet24horas

Nov 10, 2022 Anna Lalina
As one of the leading content providers in the iGaming industry, Pragmatic Play has taken the next step in securing its position in Latin America. This time, the supplier has taken root in Brazil, thanks to a brand-new deal with Bet24horas.

Bet24horas is honoured to host Pragmatic Play’s products and make them available to its players, including the provider’s growing portfolio of more than 250 slot games. This deal includes some of the most recent releases, like Octobeer Fortunes™ and Aztec Blaze™, along with the award-winning title Gates of Olympus™.

That’s not all! All registered players at Bet24horas will get the chance to try out some incredible live-show titles from Pragmatic Play, such as Mega Wheel and Sweet Bonanza CandyLand.


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What makes the deal special is the chance to place bets on virtual sports. Pragmatic Play has a wide range of offers in its virtual catalogue, including Fantastic League football, greyhound and horse racing. Bettors can expect all virtual sports to be presented in high-quality graphics with outstanding 3D effects. What’s more, players have 24/7 access to all available sports on the platform.

This isn’t Pragmatic Play’s first trip to LatAm, as the supplier already offers its services to several countries, including Brazil.

Vice president of LatAm operations at Pragmatic Play, Victor Arias, said that Brazil is one of the fastest-growing markets in Latin America, mirrored by Pragmatic Play’s expanding presence there. He added that Bet24horas offers a fantastic platform where players can experience their favourite Pragmatic Play games and discover new titles.

Bet24horas representative said this partnership brings great games and opportunities for their players, which is their main objective. They noted Pragmatic Play’s growing influence in Brazil and expressed excitement about adding the supplier’s content to their platform, further boosting their goals.

Anna Lalina

Anna is the Head of Partnerships at SoftGamings, a leading iGaming developer in the world.

She is responsible for developing and executing strategic plans to maximise the software provider portfolio, solidifying the company’s reputation as a leading game solution provider.

Experienced Business Development Manager and Partnerships specialist with a demonstrated history of working in the IT industry. Skilled in Partnership Development and Innovations, Customer Acquisition, Sales, Business Development, SAP and Citrix.

She has a deep understanding of negotiations, business development, communication, and partner relations, and she always keeps her finger on the pulse of the latest industry innovations.

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