Playson Spreads Its Presence in Latin America Through a Partnership With Solbet

Mar 22, 2021 Anna Lalina
Another partnership has been formed in the iGaming world, and this time it was Playson that decided to spread its wings and fly to Latin America. Namely, the game developer has joined forces with Solbet, an operator that currently occupies 17 locations in Latin America as a part of the Dreams Group.

In case you haven’t heard of Solbet, you should know that this operator enjoys great respect among players in Latin America, meaning that it’ll definitely help Playson further distribute some of its best titles like Legend of Cleopatra: Megaways™, Wolf Power: Hold and Win, and Solar Temple.

Additionally, players will get a chance to try Playson’s recently improved UI that features single-handed gameplay and can be used in portrait mode, making it a perfect package for a country that favours mobile-optimized content.

Since this isn’t Playson’s first deal with a Latin American operator, we can safely say that the renowned software provider takes this region very seriously and aims to expand its network on this continent.

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The sales director at Playson, Blanka Homor, is thrilled that this deal with Solbet has been signed. She believes that Solbet is an important operator set in a vital region about to flourish in years to come. Moreover, she thinks that this partnership will strengthen Playson’s credentials in Latin America which is about to become one of the crucial territories for iGaming.

A positive response also came from Juan Pablo Uribe, the development manager at Solbet. From his point of view, Playson is a provider that already features a versatile game portfolio and has the potential to become even better. Players love their games, and there’s no reason to skip on this opportunity to join forces with such a renowned game developer.

Anna Lalina

Anna is the Head of Partnerships at SoftGamings, a leading iGaming developer in the world.

She is responsible for developing and executing strategic plans to maximise the software provider portfolio, solidifying the company’s reputation as a leading game solution provider.

Experienced Business Development Manager and Partnerships specialist with a demonstrated history of working in the IT industry. Skilled in Partnership Development and Innovations, Customer Acquisition, Sales, Business Development, SAP and Citrix.

She has a deep understanding of negotiations, business development, communication, and partner relations, and she always keeps her finger on the pulse of the latest industry innovations.

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