Having started as Löwen Play GmbH in the 1970s, the company exclusively operated in brick-and-mortar establishments. However, as technology advanced, they transitioned to the online domain. The German online version of Löwen Play was introduced in 2020, followed by the Spanish branch in 2021.
Edwin Cruz, Amusnet’s country manager in Spain, stated that the agreement further contributes to the company’s expansion into Europe’s regulated markets following the other recently signed partnerships. He also adds their team hopes to accomplish significant results in Spain by the end of the year.
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Jose Luis Martin, Löwen Play’s country manager in Spain, emphasised the importance of providing players with the best possible experience. He believes partnering with the best providers is the only way to achieve that and is confident that this collaboration will help the company boost its market presence, thanks to Amusnet’s premier game collection.
Amusnet has been working on expanding its European presence over the last several months. Therefore, we witnessed the company’s partnerships with Microgame, NetBet, and ScommesseItalia from Italy and Tipsport from Slovakia.
