Nowadays mobile casinos aren’t just rising to the top, they rule the gambling world. New gambling sites appear on the daily basis even in the countries where the gambling industry is illegal. But it’s hard to get the player’s attention when the rivalry among the casino operators is only getting stronger. We’ve gathered and analyzed info about 10 most visited online casinos. Read carefully. Maybe this post will be an inspiration and you are to create a new successful business strategy. And even if not, it’s always good to know your competitor at least by sight.
| Bet365 | Sunmaker | 888 | Spin Casino | Jackpot city | |
|---|---|---|---|---|---|
| Founded in | 2001 | 2004 | 1997 | 2019 | 1998 |
| Public stock, market cap | – | – | London stock exchange, £1.51B | – | – |
| Hits | 319 m. | 119 k. | 1.02 m. | 1.02 m. | 1.16 m. |
| Payout rate | 97.78% | 96.27% | 96.27% | – | 96.27% |
| Live casino | Playtech | Evolution, NYX | Evolution + proprietary solutions | – | Evolution |
| Number of games | 800+ | 1000+ | 600+ | ||
| Available via | iOS, Android, Windows Mobile | iOS, Android, Windows Mobile | iOS, Android, Windows Mobile | iOS, Android, Windows Mobile | iOS, Android, Windows Mobile |
| Bonuses | Welcome bonuses, sports betting promos, casino promotions | Welcome bonus, regular promotions | Welcome bonuses and regular promos for each of its separate platforms: poker, sport, casino, and bingo | Welcome bonus, regular daily, weekly, and monthly promotions | Welcome bonus, regular promotions, loyalty programme |
| How to start playing | You can either download the app or play directly on the website. The links to download the apps are available on the website. Separate apps for casino and live casino (Android). |
All the games available directly on the website | No links to download the apps on the website. You need to search them on App Store. Or send your email and wait for the link from the website admin. |
All the games available directly on the website | You can either download the app or play directly on the website. No links to download the apps on the website. You need to search them on App Store or ask for them via live chat. |
| Stake7 | Betsafe | Mr. Green | Leovegas | Casumo | |
|---|---|---|---|---|---|
| Founded in | 2013 | 1998 | 2008 | 2012 | 2012 |
| Public stock, market cap | – | Nasdaq Stockholm SEK 10.35bln | London stock exchange £1,5 bln. | Nasdaq Stockholm SEK 5.42 bln. | Nasdaq Stockholm |
| Hits | 96,2 k. | 2,55 m. | 1,61 m. | 3,85 m. | 2,16 m. |
| Payout rate | 96,25% | 97.94% | 96.49% | 95.63% | 97% |
| Live casino | – | Customized Evolution platform | Evolution, Pragmatic Play | Evolution, Playtech, Real Dealer, Pragmatic Play, BetGames, LeoVegas exclusives | Evolution |
| Number of games | 2,400+ | 1,000+ | 1,000+ | 900+ | 2,000+ |
| Available via | iOS, Android, Windows Mobile | iOS, Android, Windows Mobile | iOS, Android, Windows Mobile | iOS, Android, Windows Mobile | iOS, Android, Windows Mobile |
| Bonuses | Welcome bonus, regular promotions | Casino & sportsbook welcome bonuses, regular promotions, live casino promotions | Welcome bonus, sports betting promotions, live casino promotions | Welcome bonus, sportsbook promotions, live casino promotions | Welcome bonus, regular casino and sportsbook promotions |
| How to start playing | All the games available directly on the website | You can either download the app or play directly on the website. The links to download the apps are available on the website. | You can either download the app or play directly on the website. No links to download the apps on the website. You need to search them on App Store. |
You can either download the app or play directly on the website. The links to download the apps are available on the website. | You can either download the app or play directly on the website. No links to download the apps on the website. You need to search them on App Store. |
Let’s talk about the pros and cons of each casino.
Bet365
Pros:
- There’s everything a gambler can ask for: sports bets, casino, poker, live casino
- Available in roaming
- Touch ID and 3D Touch for iOS devices supported
- Almost any type of game has its own app (sports bets, casino, bingo, poker)
Cons:
- Apps are unavailable for Windows Phone devices
- The whole client is mostly about sports bets. Not so many slots and even fewer table games
Sunmaker
Pros:
- No deposit or withdrawal commission
- A wide range of 3D slots
- Sports bets
Cons:
- Live chat options limited
- Live chat available only from 8:00AM to 10:00 PM
- It’s a German-oriented casino, which is super obvious when you check the deposit/withdrawal methods
888
Pros:
- 24/7 tech support
- Multilingual with lots of language options
- Many soft providers represented
- Webmoney supported
Cons:
- Not mentioned any specific measures for Bitcoin user protection
- The variety of table games limited
Spin Casino
Pros:
- A great welcome bonus system
- 24/7 customer support
- Rewarding loyalty scheme
- Responsive mobile design
Cons:
- Restricted in many countries
- High wagering requirements
Jackpot city
Pros:
- Customer loyalty program
- Many special offers plus a VIP-program
- Multilingual. The language is chosen automatically and depends on the gambler’s current location
- Webmoney supported
Cons:
- Mobile servers aren’t so powerful, errors appear more often
- Only one soft provider
- Baccarat available only when playing in live casino
Stake7
Pros:
- The only casino from our list publishing the payout rate for each game
- 24/7 tech support
- Special offers appear on a regular basis
Cons:
- Only slots and some table games available when playing on a mobile device
- No live casino
- Some games involve Flash
- Restricted in many countries
Betsafe
Pros:
- Not all the games available while using the app.
- 24 hours to process all the transaction
- Webmoney supported
- Cyber sport bets
Cons:
- Not all the games available while playing using the app. E.g. there’s no poker (but you can play it if you play directly from the site)
- Some games involve Flash
- no 24/7 tech support
Mr. Green
Pros:
- New bonuses every week
- Lots of games from different soft providers
- Live chat available both on desktop and mobile devices
- Sports bets and slots tournaments
Cons:
- No video poker
- You can’t check your current cash amount from the main screen
- No craps in live casino
LeoVegas
Pros:
- Sports bets
- 24/7 tech support
- Several apps (for slots, poker, roulette etc.)
- Lots of HTML5 from many soft providers
- Customer loyalty program for operators
Cons:
- Not so many deposit/withdrawal options
- 3-5 days for withdrawal
Casumo
Pros:
- Regular tournaments
- Customer loyalty program for operators
- Gamification used for the award system
Cons:
- The casino uses NetEnt live casino, so there’s no baccarat
Summary
All the casinos in this list can be proud of the number of visits they get every month, but none of them is like the others. It seems that the online casinos without the live casino option are doomed, but two out of ten most visited casinos mentioned in this post do not offer it. How can “one provider” casinos be so popular? As you can see they obviously can.
If all these casinos have something in common, it’s only an ability to find a unique style and stay true to it no matter what. Virtually if you follow this rule your casino will always be full of loyal players.
