SoftGamings: pioneering solutions for the rapidly evolving LATAM market!

Sep 23, 2024 Artyom Ustinov
Brazil is becoming a key element in SoftGamings’ strategic roadmap. The company is ready to offer its clients and partners unique opportunities and cutting-edge developments tailored for the Brazilian market.

Since the legalization of online betting in Brazil in the fall of 2023, the gambling world has been witnessing the dynamic development of South America’s largest player. The region is projected to generate $1.97 billion in gambling revenue segment by 2024, thanks to:

  • 1. Legalization of online gambling. Colombia, Argentina, and Brazil are rapidly introducing new laws that not only regulate but also pave the way for the thriving of online gambling.
  • 2. Increase in internet penetration. Brazil ranks first in the world for daily mobile device usage — averaging 5.3 hours per day. This creates favorable conditions for the development of online games and betting platforms. By the end of 2024, the number of internet users in the country is expected to reach a record 187.9 million.
  • 3. Technological Innovations. The saturation of the iGaming industry with advanced technologies (blockchain, AI, and VR) makes gaming platforms safer, more convenient, and more attractive to users.

Brazil is quickly transforming into a lucrative metropolis for online gambling, with a projected market volume of $4.03 billion and 2.7 million users by 2029. Furthermore, Brazilians are passionate about sports. The national football team, which has won 5 World Cup titles, trains here. Volleyball, Formula 1, eSports, and online casinos remain equally popular.

It would be unforgivable to overlook such a profitable market! This is why SoftGamings offers its advanced solutions, including White Label and Crypto casinos, as well as scalable Self-Service & Turnkey platforms for business growth. Thanks to a comprehensive Sportsbook solution, clients gain access to over 500,000 pre-match events and more than 60 sports, along with live streaming and effective gamification tools. Moreover, sportsbook operators can create their unique events using SoftGamings’ latest Custom Events functionality, which goes beyond standard offerings to deliver a unique gaming experience.

Finally, SoftGamings’ unified API platform optimizes operations and enhances profitability for operators and affiliates. Integrating over 10,000 casino games from more than 250 providers takes just 2 weeks!

Anna Kiseleva, Head of Partner Relations at SoftGamings, commented: “Due to the rapid development of gambling in Brazil, the region is becoming a cornerstone of our strategic roadmap. We are ready to embrace this challenge and provide unique opportunities and advanced solutions designed specifically for this dynamic market. Our cutting-edge platforms and innovative offerings will enable our clients and partners to thrive in this fast-changing landscape. We invite everyone to join us in shaping the future of iGaming in Brazil.”

Artyom Ustinov

Artyom is Head of White Label & Turnkey Solutions and has been working in complex B2B/B2C sales, as well as business development and management consulting in iGaming for more than 10 years.

Together with the Key Account Management Team, he has helped over 100 start-ups and experienced gaming companies to launch their projects with SoftGamings.

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