Microgaming Extends Its Reach With New Casino Partnership

Jun 25, 2021 Anna Lalina
Microgaming has taken the iGaming world by storm by partnering with DoubleUp Group to take part in the company’s new flagship casino project. According to the agreement, Microgaming will provide top-tier games to complete the casino’s portfolio.
The new flagship brand, Doggo Casino, looks promising for avid casino players. This up-and-coming online casino will present an exciting opportunity for all players by offering some of the renowned titles by Microgaming.

Microgaming’s first-class aggregator platform will be integrated with Doggo Casino, making it a proud Microgaming title provider. As a result, it will get a chance to include over one hundred titles — both new and existing — from the supplier’s range of independent network studios.

DoubleUp is a young group launched only last year in the Netherlands. However, it’s quickly blossomed into a full-blown Malta-based team. The group combines high-quality and practicality to create top-notch iGaming products. The site is also worth mentioning due to its outstanding user experience and lag-free use.

Chief operations officer at Microgaming, Andrew Clucas, has said that DoubleUp Group is a promising and focused company that emphasises user experience. He has added that Microgaming has decided on this partnership precisely because of this, allowing the new operator full access to its portfolio of games and exclusive new content. Clucas has also commented on DoubleUp Group’s bright future, stating that he hopes Microgaming will stay part of its exciting journey.

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Managing director of DoubleUp Group, Ale Rallo, has said that although the iGaming industry has many competing providers, Microgaming has prevailed, as it is a perfect partner for the company’s launch strategy. Rallo has added that the two will create a desirable online casino, thanks to Microgaming’s status in the industry and gaming portfolio that attracts new players with ease.

Anna Lalina

Anna is the Head of Partnerships at SoftGamings, a leading iGaming developer in the world.

She is responsible for developing and executing strategic plans to maximise the software provider portfolio, solidifying the company’s reputation as a leading game solution provider.

Experienced Business Development Manager and Partnerships specialist with a demonstrated history of working in the IT industry. Skilled in Partnership Development and Innovations, Customer Acquisition, Sales, Business Development, SAP and Citrix.

She has a deep understanding of negotiations, business development, communication, and partner relations, and she always keeps her finger on the pulse of the latest industry innovations.

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